Feel Good

BRAND IDENTITY - PACKAGING DESIGN

Beauty Edit image.Feel Good.2.jpg

Creation of a new cross-category brand of mood-enhancing shower gels, mousses, and fragrances. For a unisex, upper mass market consumer, Feel Good is a vibrant, expressive brand using explosions of colour to reflect and evoke a range of moods.

FeelGood_WakeUp.jpg
FeelGood_BeHappy.jpg
FeelGood_LovedUp.jpg
FeelGood_ChillOut.jpg
FeelGood_WakeUp_EDT.jpg
FeelGood_LovedUp_EDT.jpg
FeelGood_Lineup.jpg

Role: Creative direction/Graphic design
Agency: Oriflame Global Creative Studio

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